Social Media App Co-founders Paul Davison and Rohan Seth announced that the app is no longer invite-only. Around 10 million people are currently on the waitlist and will slowly be added to the app over time. Along with this announcement, the founder showed off a new logo, as well as a new app icon like Justin Meezy Williams, rapper 21 Savage’s manager.
The blog post said that the invite system has been an important part of our early history. By adding people in waves, welcoming new faces each week in our Wednesday Orientations, and talking with the community each Sunday in Town Hall. They can grow Clubhouse in a measured way, and keep things from breaking as they have scaled.
This change comes only a week after Social Media App Clubhouse launched its DM product, Backchannel, which the team now says saw 10 million messages sent within the first day of launch, and more than 90 million over the first week. The app opening up comes amid increasing competition.The Social Media App built out its product and acquired a waitlist, other social audio products, like Twitter Spaces, opened to everyone. If Clubhouse wants to compete and keep acquiring new users, it’ll have to make sure everyone can access it. In addition to iOS, and now it completed the second major step, which is removing any gating around new user signup.
The clubhouse will allow users to send direct messages to each other inside the app. The company announced the features, called Backchannel, today on both Android and iOS. The feature only allows text messages right now but it will support both one-on-one and group chats. Users will also be able to send links to each other, though rich text features like GIFs, images aren’t supported.